The POWER Of Habit

John Dryden famously said, “We first make our habits, and then our habits make us.”

Confucius said, “Men’s natures are alike; it is their habits that separate them.”

And Aristotle noticed that, “We are what we repeatedly do. Excellence then, is not an act, but a habit.”

It’s pretty clear that the habits you adopt will shape who you are.

What are your habits?

Do you eat the same thing for lunch, go through the same exercise routine, and fall into bed at the same time each night?

Or maybe you’ve made a habit out of eating something sweet before bed, avoiding the gym, and staying up as late as possible.

When it comes to your fitness, the two habits that define you are your eating and exercise habits. In fact, everyone that you know who is in great shape has dialed in these two important habits.

If you aren’t happy with your body, then simply adjust your eating and exercise habits.

Here’s how to adopt a habit:

1) Decide on the ONE habit that you would like to develop. It’s tempting to pick up 3 or 4 healthy habits but choosing just one new habit is realistic and doable.

Here are some healthy habit ideas:

  • Do not eat after 7pm each night.
  • Bring your lunch to work instead of eating fast food.
  • Exercise 4 times a week after work for 45 minutes each time.
  • Only eat fruits and veggies as your afternoon snack.
  • Get up early and exercise for an hour each morning.
  • Workout with me 3 times a week.

2) Write your new habit down on paper. Also include your 3 main motivators for developing this new habit, the obstacles you’ll face, and your strategies for overcoming these obstacles.

Here’s an example:

  • My new habit is to work with a personal trainer 3 times each week.
  • My 3 main motivators are 1) to feel confident in my bathing suit this summer, 2) to have more energy, and 3) to fit into my skinny jeans.
  • The obstacles I will face are 1) not having the energy to go to my session after work, 2) not having enough money to pay for sessions, and 3) not having my spouse’s support.
  • I will overcome these obstacles by 1) doing my workouts before work instead of after work, so I have more energy, 2) cutting down on frivolous spending to ensure that I can afford it, and 3) asking my spouse to join me so we can get in shape together.

3) Commit fully to your new habit, in a public way. This could mean posting it on social media, or simply announcing it at the dinner table. Put yourself in a position where you’ll be embarrassed to give up on your new habit.

4) Keep track of your progress. You could keep a detailed journal or simply make a check mark on each calendar day that you successfully exercise your new habit.

Once your new habit becomes second nature, usually in about 30 days, feel free to add a second habit by going through the same steps.

I’d love for my fitness program to become your new healthy habit! Call or email now to reserve your spot.

Yours In Health,

Brian

Oh The Dreaded Plateau

You’ve been working hard on your fitness game and it paid off. The pounds started to drop! And then one day your results stopped. You keep putting in the same effort without any sign of improvement.

You’ve hit a frustrating plateau.

Or have you? Before you blame a fitness plateau for your lack of results let’s critically consider the following:

1. Your Diet: It’s human nature to begin to slip on your nutrition after a few weeks of stringent diligence. A small treat here, and a bite of something there, and before you know it you’ve fallen back into old eating habits. If your results have stopped then take the next few weeks to track your nutrition and hold yourself accountable for every bite.

2. Your Workouts: If your nutrition has truly stayed on point then your workouts could be the problem. Are you slacking on the final few reps? Have you reduced your overall intensity in the gym? Did you skip a few sessions last week? Before you blame a plateau for your reduced results take a really hard look at your effort in the gym. Rededicate yourself to pushing as hard as you can.

3. Your Sleep: This is a tough one for so many people, but you simply must be getting adequate sleep in order to lose fat and develop muscle. Your body needs close to eight hours of sleep each night in order to recover from your workouts and to maintain balanced hormone levels. Getting to bed on time is vitally important to your fitness results.

If you have tackled the three steps above and still don’t see the number on your scale moving in the right direction, then move on to these next plateau-busting steps…

4. Track Your Efforts: It’s time to get meticulous with tracking your fitness efforts, from exactly what your workouts consist of, to exactly what and when you eat in order to constantly improve. Make it your goal to outdo yourself every day. If you’re constantly performing better today than you were yesterday, then your plateau will quickly become a distant memory.

5. Track Your Results: Simply checking your weight on the scale is not a thorough enough measurement for your progress. Start tracking additional metrics for change. Take your measurements. Have your bodyfat tested. Take pictures of yourself weekly. It’s important to be fully aware of how your body is changing as a whole unit, not just the number on the scale. You may be surprised to find that your body fat has been dropping while your weight has stayed the same.

See me for additional strategies on breaking through your fitness plateau. Together we will get you on a program that will melt fat and expose shape and definition.

Yours In Health,

Brian

Transformation Tuesday: Kristin’s New Body & New Family

For this week’s Transformation Tuesday I am honored to share with you the story of Kristin, who became a member in March. As a result of her commitment to herself, she not only learned sustainable habits that took off all her unwanted weight, but she also discovered her “why” which she can now use to NEVER feel defeated again.

She is one inspirational woman, welcoming in well over 10 new members to our family and she can now be proud that she is saving other peoples lives too!

Here is her story!

Being a mom of 3, under 5, and a special education teacher, I realize that I take care of everyone, but myself… that was until I found Applied Fitness. Daily I would see an acquaintance “check-in” on Facebook or post pictures of herself and friends, smiling, sweating and having fun at the gym…. I couldn’t believe this could be true! My goal has always been to get to my “pre-maternity” Rubbermaid bins of clothes in the back of my closet, but having 3 kids, so closely together, I was beginning to think this was never going to happen!

Since I started, 
I have lost over 25 pounds, decreased my Body Fat by over 6% and my total number of inches lost is over 25 inches.

My overall strength and core strength has noticeably improved. I have more energy, my skin and mood have improved, my and most importantly, I approach each day with a “Can Do” mentality.


I am so fortunate to have found this supportive community.  I am so fortunate to have improved my mindset, my body, my nutrition, my health and most importantly, my self-confidence and esteem.


With my results, it is no wonder that I have brought over 5 friends to Applied Fitness who all have transformed their own mind and body.

My journey is still continuing and I look forward to the next workout, although I am afraid to ask “what’s next”!  I know, that whatever it may be, I can do it with their  support, with them I am #UNSTOPPABLE!!!

Thanks Kristin.. You Rock

Yours In Health,

Brian

How To Get Beach-Worthy Abs

You probably know that crunches and sit-ups alone won’t give you sculpted abs. Only a drop in overall body fat will uncover your stomach muscles.

It is fully possible for you to do this with an effective combination of fat burning cardio, resistance training and clean eating. My clients routinely drop fat and transform their bodies. You can do it too.

Here’s how to get beach-worthy abs…

1) Exercise a minimum of 4 times per week. It is important to dedicate yourself to working out a minimum of 4 times a week if you want to transform your abs. Anything less than this won’t make a large enough impact on your progress.

2) Make sure your workouts are effective. What makes a workout effective? It includes intense cardiovascular training coupled with effective resistance training. Walking on the treadmill for 30 minutes isn’t a fat blasting routine. Neither is a leisurely 20 minutes on the elliptical machine. The truth is that you can dramatically increase your results while investing less time when your workouts are effective.

Cardio exercise is all about maintaining an effective level of intensity. This doesn’t mean that you should be out of breath or gasping for air, but it does mean that you need to push yourself.

Resistance training is the second key part of a fat burning workout. This means working your major muscle groups against resistance in a way that stimulates your metabolism. Again, the key here is to find the right intensity and to keep each muscle group guessing.

3) Eat a clean diet. Diet is a big stumbling block for most people. If your diet is out of control then your abs will be too. You can’t trim your waist without trimming the junk out of your diet, regardless of how intensely you exercise.

Keep calories in check. Do you know how many calories you eat? The best way to find out is to record everything you eat for a few days. Tally the number of calories that you eat each day and do an evaluation—feel free to recruit me to help out with this part. Together we’ll chart improvements for your diet and adjust your calories for maximum results.

Just say “No” to junk food. While this may seem obvious, your definition of “junk food” may need an alteration. Refined sugar is one of the biggest culprits in the junk food world—it is found in soft drinks, blended coffee drinks, cookies, cakes, packaged snacks, and other sinfully sweet treats. Processed fat is another monster. As a rule of thumb you can safely view all processed or refined items as junk food.

Eat more frequently. The key here is to never let your metabolism “crash” by going hours without eating. One of the biggest mistakes you can make is to skip breakfast—as this is the meal that ‘breaks the fast’ that your body goes into each night. Stick with eating small meals every few hours and always avoid stuffing yourself.

Do you want to flatten and sculpt your abs once and for all? Simply decide that you really want it. Commit to yourself—you deserve it.

See me for fat-blasting workouts that deliver results. Together we will get you on a programme that will melt the fat off your abs, exposing shape and definition.

Yours In Health,

Brian

Move Like Maggie (Fitness Rockstar!)

Move Like Maggie…

I wanted to share with you a story about an Amazing woman named Maggie.

All it takes sometimes, is realizing you are not living the life that you have always wanted, needed, and deserved.

Here is her story:

“In July I met one of my friends for lunch. I hadn’t seen her in a while and I complimented on how good she looked. She just looked toned and more slender. She told me that she joined a gym called Applied Fitness and she loved it. She told me the classes were great and that the results were amazing. About a month later, I was at the Williamsville Farmers Market and I passed Applied Fitness table. the guys were passing out cards so I took one and stuck it in my pocket thinking ” oh, that’s where my friend goes”.

“My cholesterol levels were always borderline and my doctor did tell me that I should lose weight but never really pushed it. I was always told that for women my age to lose weight, we had to work 3xs as hard just to lose one pound. So I always used age as an excuse as to why I couldn’t lose weight. I was a member of other gym’s, I took Zumba and Kickboxing classes but I got easily bored. I tried to mix it up with the treadmill but that was torture. Boredom was my biggest challenge. I’ve tried weight watchers and was successful but it was short term, and not sustainable. I easily gained the weight back and more. I forced myself to go to the gym but never really got anything out of it.

“One day on the way home from the regular gym, my friend and I made a video of ourselves singing to a song on the radio. When we played back the video, I was disgusted at the way I looked! I called my friend the next day and told her that I was thinking about joining Applied Fitness. She invited me to the free class that they have Thursday night,  the following week. I was so excited. The day we were supposed to go, she had to cancel, but I decided that I would go regardless. And I haven’t looked back since. I called the next day, and signed up for the six week challenge and am so happy that I did.

“As part of the 6 week challenge, I worked out 5 days a week and lost over 17 pounds. I changed my diet, incorporated The Lean Body Nutrition Plan and ate protein and vegetables. I was so happy with my results that I decided to sign up for full membership, continuing after the 6 week challenge. Since the challenge ended, I continued with 5 days a week and eating right. I’ve lost another 10 pounds and and hoping to lose another 20.

“Losing the weight has been great but more importantly, I have seen a change in my fitness level. I remember when I first started that I could not even do a squat thrust, mountain climber or hold a high plank! I could barely run a few steps to the fence and was always the last one back (but there were always my fellow Fit Family encouraging and helping me along the way). Now, I can’t say that I’m great at all these, but I’m much, much better. I’ve gotten stronger as well as leaner and most importantly, more confident.

“And what keeps me going back — well other that the visible results, the most important thing is that I never get bored! I love that each class is different and I never know what I’ll be doing from one class to the next. I love the trainers (sometimes it’s a love/hate relationship)! They push me to do things that they know I’m capable of that I may not know myself! I sweat more than I’ve ever sweat in my life and feel great after each class.

“I love the family atmosphere and the support that I get from not only the trainers but my fellow campers! I also love that members are recognized for their accomplishments and how everyone shares in everyone’s success.

“I would encourage anyone who either wants to lose weight or just get in shape to give Applied Fitness a try. They won’t be disappointed! Working out and eating right have become a lifestyle. Thank you Applied Fitness!!”

Maggie Poitevien Gershonovitz

No-Fail Fat Loss Plan (Just In Time For Summer)

Ready for summer? Warmer weather, shorts, tank tops and bathing suits are just around the corner. Are you ready for it? What if you spent the next 30 days dropping excess pounds and getting into better shape before hitting the beach? Then you could ride out the summer months fitter than ever and more likely to eat healthier, indulge less and stick with your workout schedule.

Sound good?

I’ve got just the no-fail fat loss plan to get you there. Follow these 5 steps to transform your body over the next 30 days…

1) Go Gluten Free: Going gluten free for 30 days is such a simple way to accelerate fat loss. Just think of all the extra carbs and calories that you’ll be saving yourself from. And it’s not so bad, once you get used to it. Wrap sandwiches and burgers in lettuce or on top of a pile of greens.

2) Exercise 5x’s Each Week: Take the next 30 days to really focus your efforts in the gym. Train as if you were preparing yourself for an athletic event, with the mindset that each and every workout is important in seeing you through your goal. Make a log of each time that you exercise, noting the duration, intensity and activity.

3) Go Sugar Free: Sugar is the biggest thing holding you back when it comes to dropping fat and getting lean. And not just refined sugar. I’m talking about all sugars. Take the next 30 days to cut out all sweeteners and limit your intake of sweet fruits. This will be hard at first, especially if you have a sweet tooth, but the rapid change in your body is fantastic incentive to keep going.

4) Enjoy Protein and Veggies: Enough about all the things you can’t eat, let’s talk about what you can eat. Your meals should be a variety of protein and veggies. For protein stick with organic, hormone-free meat that has been roasted, baked or grilled. For veggies, avoid starchy veggies like potatoes, and instead stick with an assortment of colorful, fiber-filled veggies.

5) Join My Program: The quickest way to get your body into tip-top shape is to join one of my fitness programs. I’m here to get you into the best shape of your life, with my proven, effective system. Make the commitment now, and together we can make the body of your dreams a reality.

So there you have it, 5 simple steps to transforming your body before summer vacation!

Remember, the next 30 days are going to pass whether you jump on board with a fitness plan or not. So, you’re going to spend the next 30 days simply getting older and more out-of-shape OR you could buckle down and finally make your amazing transformation.

The choice is yours. Yours In Health,

Brian

Want To Shape Up For Summer? Eat At Home

In today’s fast paced world we consume over 30% of our daily calories away from home. These less-than-wholesome calories are accumulating around our waists and draining our bank accounts.

So why do we eat out and shun the kitchen? Simple: convenience. We don’t have the time to toil away over a hot stove. However, evidence is mounting that we are paying big for the so-called convenience of outside food.

Obesity related diseases are on the rise, as are the number of folks who are just plain unhappy with how their bodies look and feel. Cooking at home seems to be the first step in our road to healthier bodies.

Here are the top 5 reasons that you should starting cooking and eating at home…

Reason #1: It’s Good For You

Hyperprocessed foods are harmful to our health, and that’s exactly where you’ve been getting the bulk of your calories. Even restaurant food that contains fresh produce, chances are high that the produce is not organic, or local or non-GMO. Most of us are eating less than half of the recommended amount of fiber, fruit and vegetables, which eating at home could quickly change.

Simple meals made at home with fresh produce and organic meats or eggs are nutritionally superior to over-flavored, over-processed restaurant food. Not to mention the high calorie beverages and starters that so often accompany a restaurant meal. When you eat at home you take in more nutrient-dense calories that are higher in fiber.

Reason #2: It’s Far Easier Than You Think

Eating out so often has conditioned our concept of a meal to be one with complicated flavors and accompaniments. This misconception has made us fear the kitchen. But I urge you to reconsider.

Meals made at home need not mirror those ordered in restaurants. On the contrary, simple is better when it comes to home cooking. Plan your entire meal around a couple of pieces of fresh produce and a wholesome, lean protein. No need for complicated sauces or sides – these are where the harmful calories hide anyway.

Reason #3: It Costs Less

Fresh, simple ingredients do not cost much. Especially when compared to the cost of prepared meals.

Shopping the perimeter of the store is always a good plan. Here you’ll find the fresh produce, meats, dairy and seafood. Venture into the aisles for oils and spices to compliment the fresh ingredients.

Reason #4: It Is Preventative Medicine

In the US the annual health care expenses related to obesity is $150 billion, according to the Center for Disease Control and Prevention. Worldwide this number is over $1 trillion annually. These numbers are staggering, and sobering when you think of all the individual lives that are being negatively impacted by obesity.

Rather than waiting for you and your family members to experience the health risks related to obesity, start your own mission to cook simple meals at home and redirect your future. Remember the words of Benjamin Franklin, “An ounce of prevention is worth a pound of cure.”

Reason #5: It Reduces Body Fat

Eating at home is also one of the best ways to reduce your body fat. Meals eaten at home contain an average of 200 calories less than meals eaten out. Let me tell you, a reduction in 200+ calories per meal will quickly translate to pounds lost!

Start today, and don’t be afraid to start small.

Pick one meal that you’ll make at home either today or tomorrow, and write down your simple menu and grocery list. You could start with the Savory Greek Waffle recipe below.

And let’s not forget the place that a challenging, consistent exercise program has in your quest for good health and a fit physique. My programs are specially designed to blast fat and to build muscle in all the right places.

Call or email me today to get started on a fat loss program that really works.

Yours In Health,

Brian

Get The Most Out Of Your Workouts

It sure would be great if any time spent in the gym delivered results, but the truth is that all workouts were not created equally. There are techniques for getting the most out of each exercise and by utilizing these techniques you’ll achieve quicker and more noticeable results.

Check out the following 5 Smart Workout Tips to avoid danger and to get fit fast:

Smart Workout Tip 1: Use Challenging Resistance

In order to get the most from each rep it’s important to challenge your muscles, and not to simply go through the motions. If you are able to complete 15 repetitions easily, then the weight is too light. On the flip side, if you aren’t able to perform an exercise through its full range of motion, and find yourself cheating on form, then the weight is too heavy.

The correct weights will feel challenging by your last few repetitions but won’t force you to sacrifice form.

Smart Workout Tip 2: Change Up Your Routine

You may have noticed that most people do the same exercises each time they visit the gym. Maybe you’ve been doing the same exercise routine as long as you can remember—if it isn’t broken then don’t fix it, right?

The truth is that exercise routines have expiration dates, and that is the date that they begin to lose their effectiveness. As a rule of thumb never use the same routine for more than 4 weeks.

Smart Workout Tip 3: Always Warm Up

Most people consider warm up time to be wasted time—they’d rather jump right into the heart of the routine. What they don’t realize is that a good warm up will allow you to perform at a higher intensity, which means greater results.

The point of a warm up is to increase your muscle temperature. This increases blood flow, muscle contraction and reduces muscle resistance. Your warm up should last 5-10 minutes.

Smart Workout Tip 4: Use Proper Form

Gyms are filled with people performing exercises with bad form. The two biggest reasons are that you aren’t concentrating on the exercise, or you’re trying to lift weight that is too heavy. Lifting with improper form almost always results in injury.

Take the time to achieve proper form, by doing so you’ll avoid injury and will reap the full benefit from each exercise.

Smart Workout Tip 5: Never Workout Alone

People who exercise alone are less challenged, less accountable and typically see fewer results. It makes sense, doesn’t it? Why rush to the gym if no one is there waiting for you? Why push yourself if no one is watching? Exercising alone is a recipe for disaster.

The best way to avoid injury and to see results is to work with me. I am passionate about seeing my clients achieve results by working out smart and without wasting time, energy and effort on mistakes.

Yours In Health,

Brian

This Is What Happens With Your Health When You Exercise

Sometimes I feel like a broken record.

You’re constantly hearing from me how important exercise is to your health and how so many of your health problems will improve or even disappear as the result of a consistent exercise program.

Why do I continue to give you the same lecture?

Because I’ve seen exercise change lives. I’ve even seen exercise save lives.

Here are the Top 4 Health Improvement Factors that come as a result of challenging, consistent exercise:

1. Your energy levels boost and you feel great.

I have noticed that most people don’t realize how bad they feel. They get used to feeling bad. Then when they start exercising they feel so much better. Your energy levels soar and you feel excited about life again.

2. Your muscles and joints feel better than ever.

You’ll notice a reduction in aches and pains once you’ve been sticking with an exercise program for a few weeks. That chronic muscle and joint pain that you’ve lived with for years may begin to fade. For some, joint replacement surgery is postponed. For others, arthritis pain is reduced.

3. Your risk of heart attack or stroke is reduced.

I like to remind my clients of this one, since it’s not something they can physically feel, but it’s the one that saves lives! Exercise has the power to remove two of the major risk factors that lead to heart disease: 1) physical inactivity and 2) obesity. Exercise also increases your good cholesterol (HDL) and lowers your blood pressure.

4. Your blood sugar levels are better controlled.

Clients of mine with type 2 diabetes see substantial benefits from exercise. Exercise improves the body’s use of insulin, and the related weight loss improves insulin sensitivity. For many, exercise becomes the natural, permanent antidote to their type 2 diabetes.

There are SO MANY benefits to exercise, why would anyone avoid doing it?! Typically it comes down to excuses.

  • If you’re tired…exercise gives you energy.
  • If you’re in pain…exercise alleviates your muscle and joint pain.
  • If you’d rather stay in bed…exercise makes your sleep more restful.
  • If you’re pressed for time…exercise improves your efficiency and extends your life.
  • If you don’t know where to start…that’s where I come in.

Call or email me today and I’ll show you the fastest and safest way to reap all of the benefits of exercise.

It’s time you start enjoying all the benefits of exercise. Let’s do this!

Yours In Health,

Brian

Lets Get Fired Up!

An authentic surge of motivation will change your life immediately.

The best part of my day is seeing clients just like you achieve amazing results. Whether you drop a few sizes, lose the baby weight, get off your blood pressure meds, or shrink your waist, the excitement is always contagious.

It’s hard to describe that euphoria that settles in once you’ve achieved your fitness goal. It’s one of those things that you have to experience to understand.

Every single one of my clients who have achieved massive results have ONE THING IN COMMON…

They are all highly motivated.

I am in a unique position. I know how to get you (or anyone else who walks through my door) into great shape. I can coach you through a 50-pound weight loss. I can guide you to a healthier body. I can even train you into a toned athlete.

But there is one catch.

You’ll need to be motivated.

Just saying, or even just thinking, that you want to get into great shape isn’t enough. You need motivation—and that’s just half of the equation. The other part (and the most important) is ACTION.

Nothing happens until you take action.

You can want it, think about it, mull it over, ponder it, plan it, and then re-plan it. But nothing happens until you take action.

While I may not know your story—it’s probably safe to assume that you want to drop fat and tone up. You want to look better, to have more energy, to experience fewer aches and pains, and to enjoy sweet satisfaction as you achieve your goals once and for all.

I know that all of my successful clients were once in your shoes. They wanted to change their bodies. They felt urgency. And then they did what most fail to do. They took action and contacted me.

But there is more to it than that. They then committed to a program, put in the exercise, stuck to their diet and met their goals. There’s nothing more gratifying than getting back into those jeans that now sit in the back of your closet.

People who take massive action get massive rewards. And those that simply talk about losing weight will continue to put weight on, pound after pound. I hate to put it that way, but it’s the truth.

So what do you want?

  • To drop 40 pounds
  • To feel younger
  • To look better in your birthday suit
  • To become healthier

How bad do you want it? How much motivation do you have? Enough to take MASSIVE ACTION?

The rewards are great IF you do.

Your first step is to call or email me now to get started! Let’s do this.

Yours In Health,

Brian